After a car accidentMonth 3
Plan finished.
All twelve visits, finished on time.
Chiropractic clinics
For chiropractic clinics: answered first when it hurts, the accident cases and programs handled from the first message, and patients kept to the last visit. A call after hours still gets a reply.
The first reply
Every form and message gets a reply right away, and the ones ready to come in are offered a time the same day.
A missed call gets a text back in seconds, so the race isn’t lost while you’re with a patient.
The cases worth most
They’re the cases worth most: an accident case means months of care, and a program is the biggest decision a patient makes with you.
What gets them booked
What happens at the first visit, and how soon they can come in.
From the page, the profile and the ad, while it still hurts.
A few short questions, not a form to fill in.
Offered in the reply, before they look anywhere else.
Decompression and neuropathy programs take weeks to decide. Each one is followed up until the patient books or says no.
Fast for the accident cases, patient with the programs.
When they search
Whether they’re stuck in traffic, at a desk or at the gym, they search, and they pick from the first few clinics they see.
Kept through the plan
A new patient is worth the plan they finish, and that’s the number we watch: how many get to the last visit.
After visit 4
Twelve visits
After the plan
Maintenance at the interval you set, a review asked for after their visits, and a note to anyone who’s due back.
After a car accidentMonth 3
All twelve visits, finished on time.
From month 4
A first check-up six weeks on, then every six weeks.
Month 3
Five stars on Google, in their own words.
Months 6 and 9
Their partner, for headaches, then a colleague after a fall.
Month 12
Back a year on, with a shoulder this time.
One patient seen through, and a year of what came after.
Be the office people find first when they hurt: map ranking and reviews, pages for the conditions you treat, and ads for the searches that bring new patients. Then reply fast; people in pain book with whoever answers.
They bring calls, but many from people after the cheapest visit who don’t return. Ads about the problem someone is searching for, leading to a page on how you treat it, bring patients readier to commit to care.
Remind them of every visit, follow up the same day one is missed, and check in when someone goes quiet. Most patients drop off by drifting, not by deciding to stop.
Be found for accident and injury searches, with a page on what happens after a crash and how you work with attorneys. Injury patients call several offices, so the one that answers and books first gets them.
People who look into decompression have usually lived with back or leg pain for a long time and want to understand it before they commit. A page on who it’s for and what a course of visits involves, an easy first consultation, and follow-up through the weeks they take to decide bring more of them to start.